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IFM’s complementary Vietnam Consumer Confidence Index Report – June 2023



As we step into the third quarter of the year 2023, our member - Infocus Mekong Research has graciously shared with us their Consumer Confidence Index Report in June 2023.


Background: Infocus Mekong Research is a technology-driven market research company specializing in mobile, custom & integrated strategic research in Vietnam, Myanmar, Cambodia and Laos region.


Key highlights of the report includes:

  • 27% of consumers presently on reduced salary / part-time work, as confidence slips in Q.2

  • 71% of Business Executive intend to reduce work force by 5% or more.

  • Education, Food & Beverages, Healthcare and Online spend see growth.

  • Most other sectors are in decline.

  • Consumer growth is estimated to be 3.3% by years end.

We hope you find this report useful as much as we do and thank you Infocus Mekong Research for this insightful report.


The full report can be found below:


Infocus Mekong Research

121 Quoc Huong, Thao Dien, Thu Duc City, HCMC, Vietnam

Tel: +84 (28) 3824-0888 - extension: 2021 / 2022

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